Tech Brand Campus Rep Program

Students Leading Innovation

Campaign Highlights

Overview

College Marketing Co. recruited, trained, and managed a network of 200 campus representatives for a major tech company's student discount program. Reps hosted demo days at student unions, created TikTok content showcasing products, and organized study group sponsorships. The program resulted in a measurable lift in student sign-ups and generated authentic peer-to-peer marketing content that outperformed traditional advertising.

Project Details

Category

Student Ambassador Programs

Industry

Technology

Services

Markets

Date

2025-2026 Academic Year

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