Student-Powered Brand Growth
College Marketing Co. built and managed a 500-person student ambassador network across 50 universities for a leading energy drink brand. Ambassadors hosted study break sampling events, partnered with campus organizations, and created authentic social content that resonated with their peers. The program drove a measurable lift in campus-area retail interest and generated widespread social buzz across the network in a single semester.
Student Ambassador Programs
Beverage
Spring 2025