Sustainable Brands on Campus
College Marketing Co. launched an eco-conscious brand activation during Earth Week at 18 universities. Our teams hosted sustainability fairs featuring eco-friendly product demos, reusable swag giveaways, and pledge walls where students committed to greener habits. The campaign partnered with campus sustainability offices to ensure authentic alignment with university values, resulting in exceptional engagement from environmentally-conscious Gen Z students.
Campus Activations
Sustainability & Lifestyle
April 2025